πŸ“… June 11, 2026 πŸ“Š Market Analysis

The Great Platform Shuffle 2026: E-commerce Builders Market Analysis

New 2026 data shows the landscape settling into a new reality. Squarespace cements its lead, Shopify adapts to a new normal, and WooCommerce begins a strategic recovery.

+18%
Squarespace
-12%
Shopify
-5%
WooCommerce
2026
Mid-Year Report

2026 Executive Summary

πŸš€ Squarespace Dominance

Continuing its 2025 momentum, Squarespace reaches +18% YoY growth, driven by AI-integrated design tools.

⏸️ Shopify Stabilizes

After the sharp drops of 2025, Shopify stabilizes at -12% as it successfully pivots to enterprise clients.

πŸ”„ WooCommerce Recovery

The free-fall stops. WooCommerce sees a modest -5%, signaling a bottoming out as security improvements regain trust.

2026 Platform Landscape

Platform Trend 2026 Focus
Squarespace +18% β†— AI Design & Automation
Shopify -12% β†’ Enterprise & B2B
WooCommerce -5% β†˜ Security & Performance

Secure Your Store in 2026

Regardless of platform trends, security remains the #1 priority. Don't let your store be a statistic.